Bearkat games' corporate tattoo: A case for persuasion

Traci L. Austin, Lucia S. Sigmar

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)111-114
Number of pages4
JournalJournal of the International Academy for Case Studies
Volume20
Issue number5
StatePublished - 2014
Externally publishedYes

ASJC Scopus Subject Areas

  • Business and International Management
  • Education
  • Law

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