Social Couponing Sales: The Influence of “Likes”

Lucian Visinescu; Gina Harden

Social Couponing Sales: The Influence of “Likes”

Lucian Visinescu, Gina Harden

Management and Marketing

Research output: Contribution to conference › Paper › peer-review

Original language	English
State	Published - 2016
Event	22nd Americas Conference on Information Systems: Surfing the IT Innovation Wave, AMCIS 2016 - San Diego, United States Duration: Aug 11 2016 → Aug 14 2016

Conference

Conference	22nd Americas Conference on Information Systems: Surfing the IT Innovation Wave, AMCIS 2016
Country/Territory	United States
City	San Diego
Period	8/11/16 → 8/14/16

ASJC Scopus Subject Areas

Computer Science Applications
Computer Networks and Communications
Information Systems

Keywords

Social commerce
e-business
social couponing
social media

Cite this

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title = "Social Couponing Sales: The Influence of “Likes”",

keywords = "Social commerce, e-business, social couponing, social media",

author = "Lucian Visinescu and Gina Harden",

note = "Publisher Copyright: {\textcopyright} 2016 Association for Information Systems. All rights reserved.; 22nd Americas Conference on Information Systems: Surfing the IT Innovation Wave, AMCIS 2016 ; Conference date: 11-08-2016 Through 14-08-2016",

year = "2016",

language = "English",

}

TY - CONF

T1 - Social Couponing Sales

T2 - 22nd Americas Conference on Information Systems: Surfing the IT Innovation Wave, AMCIS 2016

AU - Visinescu, Lucian

AU - Harden, Gina

PY - 2016

Y1 - 2016

KW - Social commerce

KW - e-business

KW - social couponing

KW - social media

UR - http://www.scopus.com/inward/record.url?scp=85135915180&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85135915180&partnerID=8YFLogxK

M3 - Paper

AN - SCOPUS:85135915180

Y2 - 11 August 2016 through 14 August 2016

ER -

Social Couponing Sales: The Influence of “Likes”

Conference

ASJC Scopus Subject Areas

Keywords

Other files and links

Cite this