Perfil personal
Personal profile
Dr. Robert McDermand has an extensive background in sport business and higher education administration. He has spent nearly two decades working in student-athlete academic services at four universities throughout the U.S. and Canada. McDermand received his bachelor’s and master’s degrees in history from the University of Waterloo and a Master of Public Administration from Ohio State University. He completed a Master of Business Administration and a doctoral degree in educational leadership at SFA. McDermand was the Region IV director for the National Association of Academic Advisors for Athletes and a member of the N4A Board of Directors from 2016 to 2019. His research interests include intercollegiate athletics, sociology of sports, sports business and the use of data in sports.
Documentos relacionados
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Real but deceptive: effectiveness of personalized synthetic advertising for event promotion
Xu, Y., Walton, D., McDermand, R. & Reese, J., nov 2025, En: Sport, Business and Management: An International Journal. 15, 5, p. 593-611 19 p.Producción científica: Article › revisión exhaustiva
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A QUANTITATIVE STUDY OF THE RELATIONSHIP BETWEEN ATHLETIC SPENDING AND INSTITUTIONAL ENROLLMENT MEASURES IN FCS ATHLETIC INSTITUTIONS
McDermand, R. & Mcdermand, R. D., may 12 2018Producción científica: Doctoral Thesis
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