@article{b495ea28e9e943a2814206d6e7ac9bf1,
title = "Relationship intention, customer-firm association length and customer satisfaction: A multi-country exploration",
keywords = "Cell phone networks, Customer-firm association length, Expectations, Fear of relationship loss, Feedback, Forgiveness, Involvement, Multi-country comparison, Relationship intention, Satisfaction",
author = "Pierre Mostert and Derik Steyn and Pamela Rogers and \{Du Toit\}, Cornelia and \{Van Niekerk\}, Wena",
note = "Publisher Copyright: Copyright {\textcopyright} 2020 Inderscience Enterprises Ltd.",
year = "2020",
doi = "10.1504/JGBA.2020.112374",
language = "English",
volume = "13",
pages = "408--430",
number = "4",
}